How Artificial Intelligence is Changing Modern Marketing? A Case Study on LinkedIn Customer Development

In recent years, AI has been revolutionizing workflows across various industries, especially in marketing. This article discusses how Apple's introduction of Intelligence features in iOS 18.4 Beta 3 enables companies to develop potential customers more efficiently on platforms like LinkedIn and offers practical suggestions.

How AI Technology Enhances Efficiency in LinkedIn Customer Development?

As LinkedIn becomes an essential channel for businesses to connect with potential customers, AI + marketing leverages vast user data analysis to predict which target groups are likely to be interested in a product or service. With the new AI Chinese version launched in iOS 18.4 Beta 3, enhanced features such as automatic summaries and intelligent responses help sales teams filter high-value potential customers automatically and generate customized messages rapidly. This not only significantly shortens the sales cycle but also greatly improves closing rates.

AI-powered Content Creation and Distribution to Boost Brand Building

Content marketing today goes beyond simply posting articles or videos; it requires creating compelling and resonating stories. Advanced AI software allows marketers to auto-generate high-quality text content or creative visual works using algorithms. When these well-crafted pieces are distributed across major social media platforms like LinkedIn, they effectively increase brand visibility and audience engagement. For instance, the recently launched "Star Fire X1" model by iFlytek can achieve this seamlessly, making content generation more efficient.

AI-driven Precision Targeting Ad Placement to Improve ROI

Traditional ad placements struggle to accurately reach the intended audience, often leading to resource wastage. Under the AI + marketing paradigm, intelligent recommendation systems formed through deep learning on big data make precise predictions about user preferences, ensuring that ad budgets are spent wisely. This results in higher return on investment even in fiercely competitive environments. The Guangzhou Artificial Intelligence Public Computing Center's adaptation and rollout of the Qwen-32B model from Alibaba is a significant step towards more effective ad placement.

Optimizing Customer Service Processes to Foster Loyalty

Excellence in service is crucial for maintaining long-term client relationships. Using natural language processing-based chatbots, common queries can be addressed promptly, with every interaction logged for follow-up purposes. This approach not only frees human resources for more strategic tasks but ensures clients feel always attended to. realme's integration of DeepSeek-R1 Full-Blood Version in its UI6.0 demonstrates how such systems can enhance service and foster customer loyalty.

Data-Driven Decision Making to Support Market Planning

Successful marketing strategies are founded on reliable data rather than assumptions. AI collects and analyzes structured and unstructured information from diverse sources to distill actionable insights. Whether crafting long-term plans or adjusting short-term activities, scientifically-grounded methods lead to optimal paths. An example of this approach is Foxconn's recent release of the FoxBrain model for data analysis and mathematical operations.

As mentioned above, the application of artificial intelligence in modern marketing is becoming increasingly widespread. Whether it's improving customer acquisition efficiency, content generation, or targeted ad placement, AI is showcasing its tremendous potential. If you're looking for a tool that combines all these advantages, consider Bay Marketing.

Bay Marketing is an efficient and intelligent email marketing tool designed for modern businesses. Leveraging advanced AI technology, it helps companies precisely acquire potential customer information, build a smart customer data ecosystem, and initiate new customer discovery journeys through effective mass email sending. Whether in e-commerce, cross-border e-commerce, internet finance, or education and training, Bay Marketing offers solutions tailored to diverse needs.

Main advantages include:

• High delivery rate: With compliant and non-mass-complained content, the delivery rate can exceed 90%.
• Flexible pricing model: Flexible pricing based on the number of emails sent, with no time restrictions, allowing you to choose when to send your emails freely.
• Global coverage: Utilizing global servers for seamless delivery of international business development emails, expanding your global market reach; while also supporting domestic mass email sends, reaching customer inboxes effortlessly.
• Comprehensive data analysis and optimization: Deep analysis of user behavior and delivery data through smart email marketing APIs, continuously optimizing your email marketing strategies and eliminating data blind spots.

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