AI Empowerment: Exploring the Path of Intelligent Customer Acquisition in Cross-Border E-commerce

28 September 2025

In the increasingly competitive field of cross-border e-commerce, efficient customer acquisition has become a key success factor for businesses. This article explores the latest applications of AI technology in this sector, focusing on Jingdong Logistics’ "Supreme Brain 2.0" and the ways they help enterprises achieve intelligent customer acquisition. We also share several case studies to showcase how AI technology plays a crucial role in customer analysis, email marketing, social media promotion, and beyond.

AI-driven customer acquisition solutions in cross-border e-commerce

AI Technology Pioneers New Trends in Cross-Border E-Commerce Customer Acquisition

Traditional acquisition methods are gradually being replaced by more intelligent and efficient AI technologies in the cross-border e-commerce landscape. AI-driven customer acquisition solutions like Jingdong Logistics' "Supreme Brain 2.0" enable companies to offer precise user profiles and strategies by real-time analytics of buyer behaviors and preferences. These advancements significantly enhance customer acquisition efficiency while reducing costs and giving firms more competitive advantages in global markets.

Data Analytics Through AI Drives Higher Conversion Rates

Data analysis is a core application area of AI technology in cross-border e-commerce. By leveraging AI tools, firms can conduct deep dives into large volumes of client data, identifying key characteristics and purchase behaviors among target groups. For example, predictive buying timing and amounts via AI algorithms enable firms to formulate highly targeted marketing campaigns. Jingdong Logistics's "Supreme Brain 2.0" particularly excels by optimizing dynamic logistics solutions through intricate analysis, enhancing front-line operational performance greatly.

Smart Email Marketing: AI Optimizes Time and Content for Emails

Email marketing, widely used across the globe, has grown more effective due to AI advancements. With such tech at their disposal, businesses can customize personalized mail content based on buyer history and interests, thereby increasing open and click rates. Moreover, AI optimizes sending schedules ensuring the emails reach customers during optimal view periods—enhancing conversation rates. Intelligent mail marketing tools employing AI have yielded substantial results within the industry already.

AI-driven Social Media Marketing Boosts Fan Engagement

Social media serves as critical channels linking brands and consumers, with AI technologies making these interactions more intelligent. By applying AI algorithms, brands can analyze user behavior, pinpoint influential figures, and execute precise fan engagement strategies effectively. For example, auto-generated interactive content by AI elevates user participation while fostering brand loyalty. Jingdong Logistics' "Yi Lang Armed Body Intelligence Robot Systems" shows remarkable strength, enhancing interaction precision through an advanced vision-perception system for a superior client experience.

AI Technologies Empower Cross-border E-Commerce Independent Station Construction

Building independent platforms stands out as pivotal steps towards market entry and extension internationally for these brands. The employment of AI within this framework allows rapid deployment of robust, professional e-commerce platforms and facilitates intelligent customer management. Support includes tools for email mass mailing in multiple languages, websites supporting various regional tongues—empowering firms in handling clients across different nations better. JinDong Logistices' "Cloud Intelligence—End-Action" complete cycle system strengthens these capacities via top-notch support mechanisms, thus delivering unparalleled technical assistance globally.

The AI technologies mentioned above in the context of cross-border e-commerce have demonstrated their significant potential in customer analysis, email marketing, and social media promotion. To further enhance a company's marketing effectiveness and customer conversion rates, we recommend using Bay Marketing, an efficient and intelligent email marketing tool.

Bay Marketing can collect business opportunities by allowing users to input keywords and specifying collection conditions such as region, language, industry, social media, and trade shows. It retrieves potential customer emails from relevant platforms. Additionally, it uses AI to generate email templates, sends emails to collected potential customers, records email open rates, and automatically interacts with customers via email. It can also send SMS messages when necessary.

Bay Marketing is a highly efficient and intelligent email marketing tool designed for modern enterprises. Using advanced AI technology, it helps businesses accurately obtain potential customer information, build an intelligent customer data ecosystem, and launch new customer exploration initiatives through efficient email mass-sending mechanisms, quickly boosting business performance. Here are its unique advantages:

  • High delivery rate: If the content sent is legal and compliant and avoids large-scale complaints, the delivery rate can reach over 90%.
  • Flexible billing model: Charged based on the number of emails sent, with no time restrictions, allowing you to freely choose when to send emails.
  • Wide applicability: Whether in e-commerce, cross-border e-commerce, internet finance, or education and training, Bay Marketing can provide solutions that meet diverse needs.
  • Global coverage capability: Utilizing global servers for delivery, it helps you smoothly send out trade development emails and expand your global market; it also supports domestic email mass-sending, ensuring easy delivery to customer inboxes.
  • Comprehensive data analysis and optimization: Through deep analysis of user behavior and delivery data using intelligent email marketing APIs, it continuously optimizes your email marketing strategies, eliminating data blind spots.
  • Unique email mass-sending platform advantages: A wide range of email templates combined with a proprietary spam ratio scoring tool ensures that your email marketing activities start ahead of the competition.
  • Precision data statistics functions allow you to track the effectiveness of email mass-sending in real-time, making it clear at a glance.
  • Multi-channel technical support ensures smooth and unobstructed email mass-sending, achieving optimal results.
  • Regularly updating high-quality server IP addresses, maintenance, and care provide solid support for your email marketing efforts.
  • In addition, Bay Marketing offers one-on-one after-sales service to ensure smooth and uninterrupted email mass-sending.

Whether you are looking to gain valuable customer insights or seeking new ways to improve marketing efficiency, Bay Marketing is a trusted choice. Visit the Bay Marketing website to learn more.